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New Tamil channels on Lyca TV

on 22 September 2018
New Tamil channels on Lyca TV

Lyca TV has added some new channels on their IPTV box. The latest additions are; Pakalavan TV, Murugan TV, Bakthi TV, Netrikgun TV, Channel Three Sixt...

Colors Kannada Cinema to debut on 24 Sep with 450 movie titles

on 22 September 2018
Colors Kannada Cinema to debut on 24 Sep with 450 movie titles

Armed with a library of 450 film titles Viacom18’s Kannada movie channel Colors Kannada Cinema will debut on 24 September 2018. After Rishtey Ci...

MIB orders CVR Health to go off air for code violation

on 17 September 2018
MIB orders CVR Health to go off air for code violation

A health channel named CVR Health had telecast a show named ‘healthy nights’ in 2016 that was considered unsuitable for the television aud...

Kannada Telugu priority markets for Star Sports

on 05 September 2018
Kannada Telugu priority markets for Star Sports

When it comes to sporting events, Star India and its sports bouquet Star Sports, has been at the forefront for the last couple of years. Event after e...

Viacom18 to launch Kannada movie channel

on 05 September 2018
Viacom18 to launch Kannada movie channel

Viacom18, the 51:49 joint venture (JV) between TV18 and Viacom, is planning to launch a Kannada movie channel Colors Kannada Cinema. The pay channel h...

ZEEL to launch Zee Keralam in SD, HD by Nov

on 05 September 2018
ZEEL to launch Zee Keralam in SD, HD by Nov

Media conglomerate ZEEL will launch its Malayalam GEC Zee Keralam by November. The channel has been priced at Rs 0.10 based on Telecom Regulatory Auth...

akarammagazine etrfmadd

ddregionalIndian pubcaster Doordarshan, which claims to be one of the largest television network in the world in terms of reach, appears all set to take on a new look --- is searching for a new logo, has auctioned prime time slots on DD National channel, is moving forward on acquiring newer technology, among other things.

But even as the pubcaster marks its 59th birthday on 15 September 2017, will all such moves get it out of the morass it has got itself into, and clear the dust and rust that has settled on umpteen reports making suggestions for improvement, including the Sam Pitroda report that was presented early in 2014?

Why does Doordarshan not function the way BBC World does, putting out the best of programmes without having to worry about the costs involved in production and minimum of influence from its political masters?

Perhaps, the answers to all these vexing questions lie in the unexplained relationship between the government and Prasar Bharati, which is the parent of DD and sibling All India Radio. Often, the query is raised whether Doordarshan was better off as a direct wing under Ministry of Information and Broadcasting (MIB) till the 1990s, or has it benefitted by becoming ‘autonomous’ after Prasar Bharati Act was enacted in 1997.

A perusal of questions answered in Parliament is very revealing. The replies in most cases begin with the lines that Prasar Bharati is an autonomous body and the government does not interfere, and yet MIB issues directives when it wants to.

Clearly, the answers will come when the details of this relationship become clear. Because, the biggest stumbling block to the pubcaster moving ahead in a fast changing world of broadcasting, according to a section of critics, is the government of the day, which does not leave it free to move on its own and instead believes in the general principle of he who pays the piper plays the tune. For the records, a major portion of funding of Prasar Bharati comes from the government.

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