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The Information and Broadcasting (I&B) Ministry has proposed bringing under its purview the contents being streamed on the several over-the-top (OTT) platforms, said a top ministry official said on Tuesday. At present, OTT platforms that are digitally streamed falls under the domain of the Ministry of Information and Technology (IT). "OTT being a digital platform will fall under the purview of the Ministry of IT but now we are proposing a decision that the content should fall within the purview of I&B ministry," said Ministry of Information and Broadcasting Secretary Amit Khare.
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While the world is still battling the effects of the pandemic and the resulting shutdowns and restrictions, ZEE5 has risen to the occasion to keep all those at home constantly entertained. With constant innovations and upgrades, the Super-App has been ceaselessly leading digital transformations to create a wholesome entertainment ecosystem that caters to each segment of their diverse audience.
Furthering these efforts, ZEE5 now offers its premium subscription to JioFiber users. This complimentary subscription to ZEE5’s premium content is available to new as well as existing JioFiber users on Silver plan and above.
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After months of standstill, GECs across some states have been permitted to resume indoor shooting of serials with strict guidelines. Regional channels are slowly treading the path to normalcy, Malayalam GECs being one.
Malayala Manorama Television COO Satheesh PR shares, “Traditionally, most Malayalam fiction has been indoors. There are some arrangements through the government-owned Chitranjali studios to enable outdoor shoot in a controlled environment and we have a large studio floor of our own which will be put to use for non-fiction with all the guidelines being followed.
"MMTv has been fortunate to have been managing a profitable business with a fairly decent-sized team. While the entire industry is facing a cash crunch, I don't think the channel's focus being regional might alter the issue.”
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Zee Telugu continued to provide ardent viewers with non-stop entertainment in the comfort of their homes with a focus on adhering to the government guidelines to maintain safety during the Covid2019 pandemic, by providing fresh episodes of Queen. Maintaining precautionary measures successfully resulted in allowing channel shooting to resume by continuing to adopt necessary precautions. Zee Telugu is going to air the fresh episodes from 22 June 2020.
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Colors Tamil has planned an initiative titled “Yoga for World Health” in association with Rotary Club of Madras Central. This virtual event will bring experts, talent and fans all on one platform, and will stress on the importance of practicing yoga in our everyday lives for mental and emotional wellbeing.